Copenhagen Fashion Week
Three editions of Zalando at Copenhagen Fashion Week.
Role
Guest and VIP logistics
Brand
Zalando
City
Copenhagen
2023–2024
(The brief)
Support Zalando’s award winners at Copenhagen Fashion Week: STAMM (AW23), Paolina Russo (SS24, first Zalando Visionary Award) and Sinéad O’Dwyer (SS25). Each edition had a Zalando space, the winner’s runway show and an after-party.
(What I did)
Hotel point of contact, rooming lists, check-in and check-out
VIP transport between shows and venues
On-site support at the shows and after-parties
Ran the STAMM hotel-lobby activation where the collection was displayed
Agencies: Sub Rosa and Smarts.
